IT Cosmetics Lash Blowout Mascara for Lifts, Volume & Separation

Discover the Perfect Mascara for Your Lashes Explore IT Cosmetics' range of lash-transforming mascaras, each designed to address your unique lash needs. Whether you're after dramatic volume, long-lasting length, or natural definition, you'll find the ideal formula to achieve your desired lash look.

Superhero Mascara Achieve super lash length and volume with this powerful mascara. Formulated with Elastic Stretch Technology, it stretches the appearance of lashes wider and longer for a bold, voluminous result. The lash-changing power brush wraps each lash in a lengthening cape of color for maximum impact.

Real Results: 96% said lashes looked stretched!*

Lash Blowout Mascara Indulge in the salon-inspired benefits of this mascara, developed in partnership with Drybar. The intensely saturated black pigment delivers bold definition, while the lash-lifting microsphere brush gently catches every lash for a blowout lift and separation.

Real Results: 19X your volume!* 93% say the product does not flake.

Hello Lashes+ Mascara with Lash Care Serum Achieve volumized, defined lashes instantly with this lash-loving formula. Infused with a built-in lash care serum, it conditions your lashes for a soft, healthy-looking appearance. The gentle removal formula ensures less lash loss for long-term lash care.

Real Results: 93% say lashes look fuller.*

Finding Your Perfect Mascara Whether you're seeking dramatic volume, super length, or natural-looking definition, IT Cosmetics has a mascara to suit your needs. Try the salon blowout technique to "set" your volume: sweep the brush up and through your lashes, slightly rotating the wand forward and away from your face as you reach the tips.

Developed with Plastic Surgeons & Dermatologists IT Cosmetics' mascaras are formulated in collaboration with experts to deliver real, visible results. Trust the brand that puts skin-loving ingredients and innovative technology at the forefront of their mascara development.

Explore the Range Visit the IT Cosmetics store to discover more complexion favorites, eye and brow essentials, and skin-perfecting solutions. Transform your lashes and achieve your desired look with the brand's lineup of top-performing mascaras.

Results observed in a consumer panel study. *Results observed in an instrumental study.

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